Ishizawa Lab Keana Nadeshiko Baking Soda Soap for Men stands as the essential tool for anyone seeking a deep, revitalising clean that goes beyond standard cleansing. By harnessing the natural purifying power of baking soda, this soap actively draws out trapped oil, sweat, and stubborn odours from deep within the pores. Unlike harsh soaps that leave the skin feeling tight or stripped, this bar utilises a rich lather derived from 100% plant oils to maintain the natural moisture balance. It is the definitive choice for men who demand a professional-grade solution to maintain hygiene and confidence, ensuring the skin remains completely refreshed and comfortable from the morning shower until the end of a demanding day. Why You Will Love It: Odour Targeting Cleanse: Baking soda actively targets the source of unwanted body odour, lifting away sweat and sebum build-up from deep within the pores. Non-Drying Lather: Creates a rich foam from 100% plant oils, ensuring a deep clean that removes impurities while helping to maintain your skin's natural moisture balance. Targeted Body Areas: Especially useful for neck, underarms, back, and feet, helping to remove the accumulation of skin cells and sweat that cause lingering smells. Pure & Simple Formula: Free from preservatives, colourants, and fragrances, offering a straightforward, natural solution for feeling clean and fresh. How to Use: In the shower, work the soap into a rich lather. Apply to your body, focusing on areas prone to odour. Rinse off thoroughly with water.