Loading Inventory...

Purifying Shampoo

From Virtue

Current price: $40.00
Purifying Shampoo
Purifying Shampoo

From Virtue

Purifying Shampoo

Current price: $40.00
Loading Inventory...

Size: 120 ml

Visit retailer's website
*Product information may vary - to confirm product availability, pricing, shipping and return information please contact Hudson's Bay
WHAT IT IS

Whisk away the impurities that can weigh down hair and make it lifeless with this deeply cleansing shampoo. A rejuvenating “must-have” product for all hair types, it leaves both the hair and scalp feeling fresh and renewed. 120ml. Made in USA.

WHAT IT DOES

Detoxifies. Resets. Clarifies.Virtue® Purifying Shampoo is a clarifying shampoo infused with Alpha Keratin 60ku® designed to be hair’s weekly detox. Formulated to gently remove excess oil, product residue, and environmental irritants like pollution and smoke, this deep cleanser whisks away the impurities that strip hair of its life and luster. Formulated with revolutionary damage-repair protein Alpha Keratin 60ku®, this product not only deeply and gently cleanses, it also helps bring hair back to its healthiest state.

WHO IT'S FOR

For all hair types.

HOW TO USE IT
  • Using a quarter-size amount of shampoo, add a splash of water and work into a lather between palms. Apply to wet hair, massage into scalp and throughout the length of hair, and rinse well.
  • Follow with conditioner.
  • Use once weekly, or more if needed, to remove residue, product build-up, and impurities.

THIS PRODUCT IS
  • Cruelty free
  • Parabens free
  • Phthalates free
  • Sulfates free

INGREDIENTS

Charcoal Powder: Extracts oil and impurities for removal during shampooing. Hops Extract: Provides a purifying and astringent effect on scalp. Coconut Fatty Acid Blend: A blend of gentle cleansers derived from coconut oil that also have moisturizing benefits.

ABOUT THE BRAND

Virtue® has cracked the code for healthy hair. Virtue products address the cause — so that no matter what your hair “type,” you’ll get healthier, more beautiful hair. With Alpha Keratin 60ku®, a patented, self-regulating protein recognized by the hair as its own, Virtue targets and treats the underlying damage — the root cause of every major hair issue.

This brand is part of BEAUTYSPACE, the ultimate curator of the world’s most in-demand beauty and icons of the future. BEAUTYSPACE brings the very best in beauty to Hudson's Bay. Within our carefully crafted assortment, you will find an edit of the most innovative and sought-after skincare, haircare, makeup and lifestyle products from around the world.

    More About Hudson's Bay at Shop Midtown

    We have a history of making history. HBC has been operating and excelling at what we do for hundreds of years, meaning that we’ve adapted to some pretty monumental changes since our initial charter back in 1670. (See our Heritage Site—we aren’t even kidding). We are proud to be known for our longevity and our historical significance. Our iconic point blankets, which have become a huge part of the fabric of Canada, are seen as an unofficial symbol of Canadians. Even though we’ve grown and adapted for centuries, we’re passionately looking toward the future. We’re proudly redefining an international retail experience and tackling the challenges and opportunities of a limitless, digital landscape. Diversity & Inclusion: HBC is committed to fostering a diverse and inclusive workplace. Our Associates are empowered to lead, support one another, and make contributions that drive their teams and businesses forward – things we believe make HBC a great place to work. Each of our Associates comes to work with different experiences and backgrounds, and we believe that our diverse points of view are the pillars of HBC’s success. Our differences make us stronger and contribute to the innovative ideas that will power us into the future.

    Powered by Adeptmind